STRATEGIC MARKETING SOLUTIONS

Put the power of the Better Homes and Gardens® Crafts Group to work for you.

You can reach diverse crafting audiences—from beginner hobbyists to skilled enthusiasts—using a mix of Better Homes and Gardens Crafts Group family of products. These popular platforms not only encompass America’s No. 1 quilting magazine, but also serve as your one-stop shop for a well-rounded, strategic media buy.

Our team has the expertise to help you build a powerful, integrated marketing campaign—and not just any campaign, but one that really resonates with crafters who we know respond to our advertisers.

In addition to print, our offerings include:

  • Online audiences
  • Social media: Facebook, Pinterest, Instagram and Twitter
  • Video opportunities
  • Weekly Podcast (American Patchwork & Quilting only)
  • Database and e-mail marketing
  • Sweepstakes and contests
  • Digital magazine editions
  • Inserts and custom publishing
  • Research and more
  • Events

As many crafting industry leaders have already experienced first-hand, we work hard to support your company with well-planned, integrated, and effective marketing programs that work. We’d like to help your business, too. 
 
Please give us a call to start the conversation that can lead to increased sales.